CASE STUDY
Industry: Beauty
Services: Mobile and Broadband
Problem: Growing technology needs with expansion.
Solution: Seamless mobile and cloud services.
Outcome: Efficient, flexible global business operations.
Since its inception five years ago, New Zealand-based premium mens' skincare brand 'Triumph and Disaster' has taken the world by storm with its edgy, masculine products which now take pride of place in some of the world's top department stores, including Selfridges and Paul Smith in London.
The brainchild of ex-New Zealand cricketer Dion Nash, Triumph & Disaster has experienced rapid growth since its inception. Originally focused on its core markets in New Zealand and Australia, the brand's recent expansion into America, Europe, and other global regions has significantly increased the complexity of its operations. As a result, Triumph & Disaster has had to navigate the challenges of expanding its global territory and enhancing brand awareness while managing its business from afar. According to Nash, technology has been crucial in overcoming these challenges, enabling the company to maintain seamless operations and continue its growth trajectory efficiently.
"As our business has expanded, our technology needs have grown correspondingly. We have transitioned to a fully mobile and cloud-based business, a shift that has been significantly supported by 2degrees. Given the nature of our work, we frequently find ourselves on the road or traveling internationally, which means we depend heavily on our mobile phones, laptops, and iPads to stay connected with every aspect of our business, no matter the time zone.
2degrees has been instrumental in facilitating this connectivity, providing us with a seamless and reliable service that allows us to focus on managing and growing our business efficiently. Their support ensures that our operations continue smoothly, enabling us to maintain our productivity and business processes regardless of where we are."
One stop shop
Nash says he's found there are many advantages to switching to one network company.
"The way I see it, working between my mobile and laptop should be a seamless experience and it makes sense to be with someone who can provide that. We have both our mobile and broadband services with 2degrees and I think it has helped us do business a lot more efficiently. The switch was easy, the plans are smart and our service expectations and business values are also very much aligned with 2degrees which is reassuring."
It's all about service
"Service is crucial for us, and we greatly appreciate 2degrees' personalised approach. They have invested significant time in understanding our business and its systems, ensuring that we have the right plans and flexibility tailored to our specific needs. I particularly value the ability to call Australia without worrying about costs, and our data plans are structured to help us make the most of our devices. This level of customisation and simplicity has made a significant difference to our operations."
2degrees has us covered
Nash frequently finds himself fielding inquiries from friends and acquaintances about 2degrees, reflecting a genuine curiosity about the company’s services. "People are genuinely interested in hearing about it, especially when it comes to the quality of its network coverage. From my experience, 2degrees' coverage has always proven to be reliable, ensuring that we stay connected wherever we are. Additionally, the transition to their services was remarkably smooth, and we have consistently received excellent support. This positive experience makes it easy for me to discuss 2degrees enthusiastically in casual settings, like BBQs, where I often find myself sharing how their service has benefited our business."